With the exception of the SGS rebrand work in which I lead creative, the following shows my capabilities as a designer. My Linkedin profile does a good job of articulate roles where management and strategy took top priority.
Sapient Government Services Rebrand
The opportunity to rebrand a $100 million dollar company from the inside? Absolutely, I’ll take that on! I lead a team of 6 creatives through concept creation, moodboards, presentations, and build out. Included was the creation of a new responsive site design, collateral, and oh so much more.
The first intense one month project for NIH. I lead the client through identity creation and design for a responsive site. All within one month. To add to the challenge, my clients are a team of international doctors and researchers in three different time zones. It was a lot of hours but I loved every minute of it. It couldn’t have been done without a super smart and easy going group of stakeholders. I convinced them to go with concept 1.
American College of Cardiology
Sometimes the client needs to see the possibilities and design can act as a catalyst for conversation. This is one such design piece. Dialog around this work helped inform the massive redesign of their digital properties, the approach to membership, and define movement into their new CMS.
NWF ’09 Annual Report
There was a time where the printed annual report was an exciting right of passage for a designer. The amazing outcome for this, I helped convince the return on investment from needing 3 teams, tons of project hours, to two people making a report that not only shows where the money goes, but the annual achievements for the org. A prime example of design as a change agent.